Heineken Experience tickets and tours
Book your ticket for the Heineken® Experience in Amsterdam. Discover the secrets of pilsner brewing and taste one of the most popular beers in the world!
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Go City I Amsterdam All-Inclusive Pass with 40+ Attractions
Visit as many Amsterdam attractions as you like, all on one pass. Best of all you'll enjoy great savings compared to buying individual tickets.
Gray Line Canal Cruise with snackbox & Heineken Experience
Enjoy a 75-minute boat ride through Amsterdam's famous canals and gain direct access to the Heineken experience.
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Top attractions in Amsterdam
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Amsterdam's Highlights and Local Insights canal cruise
Book this boat cruise for a front row ticket of Amsterdam. Discover city secrets, and VIP views of the Red Light District, Mini Venice, Seven Bridges, and more.
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Volendam and Marken tour from Amsterdam
Book your Dutch countryside highlights tour from Amsterdam to visit Volendam, Marken and more. Includes an audio guide in 16 languages.
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Amsterdam Combo: Rijksmuseum & 1-Hour Canal Cruise
See the extensive art collection of the Rijksmuseum and relax on a 1-hour cruise through the famous canals of Amsterdam.
Amsterdam XtraCold Icebar entrance ticket and 1-hour canal cruise
Book your XtraCold Icebar entrance ticket and 1-hour canal cruise in Amsterdam with to experience two of the city's coolest attractions.
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Amsterdam Light Festival Cruise from Central Station
Embark on a canal cruise during the Amsterdam Light Festival. Admire light artworks and learn about them through an audio guide. Book now!
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Get your tickets for the Van Gogh Museum, a must-see attraction in Amsterdam. Save time with time slot tickets to see the world-famous works by Vincent van Gogh.
Book your ticket for the Stedelijk Museum Amsterdam.
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I Amsterdam City Card for 24, 48, 72, 96 or 120 hours
Explore Amsterdam with the I Amsterdam City Card! Get free entry to museums, take a canal cruise, enjoy unlimited public transport and save money.
Anselm Kiefer at Van Gogh and Stedelijk Museums with canal cruise
Book now this package including entrance tickets to Van Gogh Museum, Museum of Modern Art, and a cruise on the canals of Amsterdam!
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Amsterdam Day Trip from Brussels
Book a tour for Amsterdam from Brussels, learn some history and explore the major sites of the modern city such as Dam Square and the house of Rembrandt
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Johan Cruijff ArenA stadium tour and 1-hour canal cruise
Experience two of Amsterdam's most popular activities with this combo ticket. Enjoy a guided tour of the Johan Cruijff ArenA Stadium and cruise through the UNESCO-listed canal district in Amsterdam for one-hour.
1-day city bike rental in Amsterdam
Discover Amsterdam on a lightweight urban bicycle. Enjoy the flexibility to stop, explore, and capture moments at your leisure.
Amsterdam countryside full-day private guided bike tour
Experience this fabulous bike trip to the Dutch countryside with its lovely farms, dykes, picturesque canals and the fishing villages.
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Half-day seal tour from Amsterdam
Enjoy a half day on a boat spotting seals and other wildlife in the Unesco World Heritage site - Wadden Sea. Join this family-friendly tour from Amsterdam.
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Volendam and Zaanse Schans Windmills Guided Tour from Amsterdam
See all the typically Dutch highlights on a half-day guided tour to Zaanse Schans and Volendam.
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The inside story
Heineken, a huge multinational company and one of the largest beer producers in the world, was founded in 1864 by Dutch businessman, Gerard Adriaan Heineken. The famous beer was brewed right in the centre of Amsterdam until 1988, when the production facility moved to more modern premises with greater capacity on the outskirts of the city.
The former brewery was renamed the Amsterdam Heineken Experience and transformed into a spectacular museum dedicated to the popular beer brand, with many interactive activities and exhibitions. Nowadays, it is one of the city's most famous attractions and a must-do for all beer enthusiasts.
