

Forget dreaming of a 'White Christmas' – this year have a sun-kissed one. You'll be decking the aisles and filling your bags with holiday magic on this exclusive shopping transfer to Alicante, with a guided tour of the old quarter and the Explanada de Espana, too. Then, you'll have plenty of time at your disposal to jingle your way through the shops – expect dazzling decorations, bountiful bargains and an atmosphere jolly enough to put a smile on even the Grinch's face.With the scent of roasted chestnuts and mulled wine in the air, there are plenty of things to do in the Costa Blanca capital. After your time in the old quarter, Head to Maisonnave Avenue – the hub of shopping activity – and you'll be spoilt for choice on places to buy clothes, electronics, home goods and more. From the latest trends to timeless keepsakes, high-end boutiques to artisan stalls, there's something for everyone here.Or, you could head to one of the city's abundance of locally and internationally-branded restaurants and bars. Sleigh your hunger and grab a bite to eat as you watch the festive spirit of the passing locals.
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4.6/5
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4.6/5
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Popular experiences in Benidorm

Benidorm - Benidorm Island Boat Trip Ticket
If you've been on Benidorm beach, you'll have spotted a mysterious rocky outcrop in the horizon. Locals call it Peacock Island because of the birds that make it their home – and at just 3.5km away, it makes a great trip by boat from the mainland.
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Benidorm - Mundomar Park Admission Tickets
Discover Mundomar animal park. Book your tickets and see different animal species and fun and exciting shows.
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4.9/5
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Benidorm - Benidorm Palace variety show ticket
With 40 years of success in producing live variety shows, it's no wonder Benidorm Palace garners rave reviews and is voted best in the Costa Blanca year after year. The Palace's cabarets are the stuff of legend and feature world-class artistes performing the best of Spanish entertainment.
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Benidorm - Terra Natura Zoo tickets
Buy tickets to visit Terra Natura Zoo. Discover the Zooimmersion, a new zoo concept in habitat design. Spend a lovely day with family and friends in Benidorm.
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4.7/5
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Benidorm - Terra Mitica Park Admission Tickets
Book your tickets to visit Terra Mitica Park in Benidorm. Travel back in time and relive the history of ancient civilizations. Enjoy exciting shows and rides.
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4.9/5
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Benidorm - Terra Natura Zoo + Aqua Natura combined tickets
Buy online your combined tickets to visit Terra Natura Zoo and Aqua Natura Water Park in one day. An unforgettable experience for the whole family!
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Benidorm - Valencia visit with panoramic bus and guided walking tours
Valencia isn't just culture – it's also an enticing place to dine out and hit the shops. On this full day tour, you'll have the chance to see the sights on a panoramic bus ride, then get the lowdown on a guided walking tour of the heart of the city. Martí, one of our local guides, says, ‘Valencia has really come out of the shadows in recent decades, and now stands shoulder to shoulder with Barcelona and Madrid in terms of art, culture and cuisine. Our old town, one of the largest in Europe, is packed with sights, with the Silk Exchange shining brightest of all.' You'll start off with a panoramic bus tour for an overview of the city and an explanation of some of the major sights. Once you leave the bus, you'll set off on a guided walking tour around the city. Your expert local guide will show you around, sharing local insight into the history and explaining some of the highlights. When the tour is over, you'll have free time to explore further, grab a bite to eat or browse the shops.The streets around Calle Colon, a modern boulevard, boast all kinds of stores – from global high street brands to luxury goods shops as well as the latest in technology. There are also smaller, original boutiques selling haute couture clothing. Martí adds, ‘If all that shopping tires you out, pop over to the art nouveau Colon Market. It's evolved into an epicurean food hall and is a go-to, not just for the nibbles but for the design of the building itself. It's a good spot to take a break at one of the cafés.'
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Benidorm - Sunset Boat Cruise from Benidorm
The most spectacular view of the sea lies in the sunset, and there's no better way to witness it than on this boat cruise. As the sun gradually sinks behind the mountains, this trip offers a romantic experience that's second to none.

Benidorm - Guadalest and Algar waterfalls tour from Benidorm
Book your tour and discover the cultural richness of Guadalest and the natural beauty of the Algar Waterfalls on this day trip from Benidorm.
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4.4/5
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Benidorm - Althaia Brewery Tour and Craft Beer Tasting
If you're a beer fan, this trip will whet your appetite – and sate your thirst. Unravel the secrets behind Mediterranean craft beer at Althaia Brewery, where you'll immerse yourself in the world of craft brewing. Learn all there is to know about beer production with a guided tour, before sampling a selection of their finest creations – all served with a perfect pairing of snacks.
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Benidorm - 4x4 mountain safari
If you like to mix your sightseeing with a dose of real adventure, then this 4x4 safari tour is just the thing. You'll be driven by a pro as you head off road through the spectacular Costa Blanca mountains, taking in all the sights of this idyllic countryside – and navigating exciting tracks.
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4.6/5
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Benidorm - Algar Waterfalls Ticket
For generations the Algar Waterfalls have been known by locals as 'the source of health', and with a rejuvenating dip in its clear pools of cascading water, you'll discover why. Enjoy a drink at the bar at the foot of the falls or dine al-fresco in peaceful picnic spots along the river bank. Whatever way you spend your day, you'll be sure to enjoy an area of such natural beauty, it's often used as a paradisical setting for both TV and film.
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Benidorm - Transfer to the Moors and Christians Festival of La Vila Joiosa
Declared a Festival of International Tourist Interest, the Moors and Christians Festival of La Vila Joiosa is one of Costa Blanca's most spectacular celebrations. Every summer, this sleepy seaside town bursts into life for a week of parades, parties and historical battle re-enactments that'll whisk you straight back to the 16th century. Locals dress up as Moors or Christians, and the whole town gets involved – there's dancing, drumming and enough paella to feed a packed Wembley Stadium. With this transfer ticket, all you need to do is turn up ready to celebrate in style. Whether you're into history, costumes, or just love a good fiesta, this lively summer event has loads to offer. It's all about celebrating the town's past, when locals fought off a pirate invasion in 1538. Legend has it that Saint Martha, the town's patron saint, stepped in to save the day by flooding the beach and sinking the pirate ships. As a thank you, the townspeople began holding annual celebrations in her honour.

Benidorm - Finestrat Motor Museum in Finestrat with free transfer
Car enthusiasts, start your engines! On this trip to Alicante's Motor Museum, you'll rub bumpers with a collection of over 60 classic and iconic cars from the 20th century. You can get hands-on with an interactive display on how a four-stroke engine works, head to the projection room for documentaries on motoring history, and look in on a restoration workshop that revives and repairs vintage cars. You'll even find favourites from the world of film and TV, like Deloreans made famous by Back to the Future and KITT from Knight Rider.
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Benidorm - Costa Blanca 4x4 safari tour with Algar Waterfalls
Jump in a 4x4 for an off-road adventure that reveals the rugged side of Spain's Costa Blanca. Choose a morning or evening tour and climb over 600 metres for panoramic views of ravines and reservoirs, bump along forest tracks and take a dip in the turquoise waters of the Fuentes del Algar Waterfalls. You'll be guided along a dried riverbed known as ‘the jungle', where thousands of sugarcane stems make tunnels to weave through.
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3/5
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Benidorm - Costa Blanca adults-only catamaran party with swimming stops
Jump aboard a lively catamaran for a two-and-a-half-hour party off Spain's Costa Blanca. With a welcome drink in hand, you'll be grooving to the beats while an onboard DJ spins the turntables. Fancy a swim? Your captain has it covered, dropping anchor at the perfect spot for a dip. Soak up the views of Altea and breathe in the fresh sea air as you kick back on the catamaran's nets. If you're after an adult-only experience that blends fun and relaxation with knock-out sea views, then look no further.
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Benidorm - Half-day guided tour to Relleu with hike and museum visit
Buckle up for a 4x4 adventure to the village of Relleu on this half-day tour. You'll journey through the mountain landscapes, stopping to set out on a scenic hike to Relleu's 800-metre-long hanging bridge, suspended over the Relleu Reservoir. Then, head into the village centre, where you'll visit a museum and learn about this place's history. Finally, you'll wrap up the tour with a drink in one of Relleu's cosy bars.
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Benidorm - Villajoyosa seaside town trip from Benidorm
If you're after a shot of authentic Spanish culture, then hop onboard a private bus from Benidorm to the laid-back seaside town of Villajoyosa. En route, you'll make a pit stop at the tranquil beach of Cala del Torres for photos by the cove. Breathe in to smell the pine and eucalyptus trees that fringe the beach here. Then it's on to Villajoyosa. The name means ‘The Joyful Town', and its collage of colourful coastal houses certainly reflect that. They were originally painted such vibrant colours to help fishermen spot their homes from the sea.You'll have plenty of free time here to check out the promenade, stroll through the pretty streets and pop into one of the seafront cafes. If you want to see some of the town's history, then head to the Roman ruins and watchtower, which was used to defend against pirates.
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Benidorm - Day-trip from Benidorm to Guadalest, Denia and Calpe
Immerse yourself in the essence of the Mediterranean with a day tour to Guadalest, Denia and Calpe.
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Benidorm - Transfer to Jijona Christmas Fair
When Alicante decks its halls, it's a sweet spectacle indeed. Dive into the delights of the season at the Jijona Christmas Fair, blending tradition with taste. Sugar coat your festive spree among mounds of world-famous Jijona nougat, marzipan masterpieces, and candied confections that twinkle like Christmas lights. Dating back as far as the 16th century, Jijona's nougat has danced through the ages to become the town's pride and joy. Wander in a candy wonderland of sweet treats, from classic hard and soft nougats to more daring twists of chocolate and fruit infusions. There's also local produce to purchase, such as bread, oil and wine.And, there's more than just flavours to look forward to – there'll be live music and folk dancing, too. Kids won't be bored either – try your hand as a family at crafting fresh nougat, with a host of workshops to watch, learn and take part in.
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