Explore the 900 m² interactive space of the Frietmuseum in Brussels, and you'll be transported into the world of Belgian fries and their star ingredient: the potato. It's an engaging, educational, and delectable experience that guides you through the history, culture, and traditions of this iconic Belgian dish. With over 1,600 exhibits including vintage posters, interactive games, films, and testimonials from fry makers, you'll uncover not only the history of the potato but also the evolution of fries and the secrets to their flawless preparation.
The audio tour, available in 11 languages, commences on the first of three floors. It begins in Peru, the birthplace of the potato, before embarking on a global journey tracing the history of potato cultivation across South America and Europe. Midway through your exploration, you'll arrive at Frietland, a section entirely dedicated to Belgian fries. Here, traditions, folklore, and savoury anecdotes unveil the artistry behind Belgian fries. Your visit culminates with a tasting of authentic Belgian fries, cooked to perfection either in traditional Belgian beef fat or vegetable oil. As a token of appreciation for returning your audio guide, you'll receive a cone of these perfectly cooked fries.
You can even capture your experience by taking a photo in a replica fries shop. Whether you're a gastronomy enthusiast, a history buff, or simply a fan of good fries, the Frietmuseum in Brussels is an unmissable destination.